Top Pictory AI Alternatives For Easy Video Creation in 2024

Pictory AI’s automated text-to-video abilities have made it a popular choice for content creators and marketers. However, if you’re seeking alternatives with specific features, different pricing structures, or more advanced editing, a whole range of capable competitors exists. This article explores the best Pictory AI alternatives to supercharge your video content strategy.

Here are some of my favorite Pictory AI alternatives specially picked to satisfy your different needs:

Fliki logo


AI-driven platform for easy creation of shareable social media content.

Synthesia Logo


Best AI-powered tool for creating videos with highly realistic AI presenters.

Invideo logo


Top AI text-to-video tool with advanced video editing features.

Why Consider Pictory AI Alternatives?

Here’s why you might explore other options:

  • Price: Pictory AI’s plans might not fit everyone’s budget.
  • Advanced Editing: Some users need more robust video editing tools than Pictory offers.
  • AI Avatars: If creating videos with realistic AI presenters is essential, specialized platforms excel at this.
  • Template Variety: Different tools boast unique template libraries, catering to specific styles and niches.

Pictory AI Alternatives for Effortless Social Video Creation


Fliki dashboard
Image of Fliki dashboard

Fliki stands out as a compelling alternative to Pictory AI. It focuses on making the text-to-video creation process as intuitive and user-friendly as possible. Think of it as a go-to for content creators who prioritize quick, shareable videos, especially for social media.

Key Features
  • Vast Voice Library: Offers a massive range of realistic voiceovers spanning multiple languages and accents, surpassing Pictory’s selection.
  • Effortless Text-to-Video: Transforms articles, scripts, or written summaries into videos with automated visual selection and transitions.
  • Social Media Focus: Includes easy video resizing tools to quickly get the right formats for various platforms.
  • Intuitive Interface: Designed to minimize the learning curve for non-video editors.
  • Limited Customization: Although easy to use, Fliki may offer less granular control over visual elements and video style compared to some other alternatives.
  • Fewer Advanced Editing Tools: If you desire in-depth video editing capabilities, Fliki might not be the ideal choice.
PlanMonthly PricingYearly Pricing (per month)
billed annually
Pricing Source: Fliki
Ideal For

Fliki is best for content creators seeking quick, social media-optimized videos, beginners desiring easy video creation, those needing diverse voiceover options in multiple languages, and budget-conscious individuals or small teams


Image of Heygen AI Website
Image of Heygen AI Website

HeyGen positions itself as a streamlined AI video generator with a focus on creating engaging social media content and product showcase videos. It’s a good option if you value speed and ease of use for e-commerce applications.

Key Features
  • Text-to-Video: Transform product descriptions, summaries, or scripts into videos with automatic visuals and editing.
  • Social Media Templates: Access templates specifically designed for platforms like Instagram and TikTok.
  • E-commerce Focus: Emphasizes tools for showcasing products and driving online sales.
  • User-Friendly Interface: Aimed at non-technical users, minimizing the learning curve for content creation.
  • Limited Customization: Offers less fine-grain control over video elements compared to more in-depth editors.
  • Nascent AI Technology: While constantly improving, AI-generated visuals and editing choices might sometimes require refinements.
PlanMonthly PriceYearly Price (per month)
billed annually
Key Features
Free$0$0120+ Public Avatars, 300+ Voices
Creator$29$24Fast Video Processing, 3 Instant Avatars, Premium Voices, Auto Captions
Business$89$72Everything in Creator, 4k Resolution, Brand Kit, Team Collaboration
EnterpriseCustomCustomEverything in Business, plus additional advanced features
For the latest pricing visit: HeyGen
Ideal For
  • E-commerce for transforming product details into promotional videos
  • Social media marketers crafting quick, shareable content
  • Startups and small teams seeking budget-friendly, easy-to-use options
  • Workflows emphasizing speed over detailed customization


Dashboard Image of Lumen5 AI

Lumen5 excels at simplifying the creation of engaging social media videos. It shines particularly bright when repurposing existing content like blog posts. Whether you’re a marketer or content creator, Lumen5 streamlines the process of video production for shareable formats.

Key Features
  • Blog Post to Video: Automatically convert your blog posts or online articles into videos with relevant visuals and text highlights.
  • Social Media Focus: Includes tools for resizing videos to fit the dimensions of various social media platforms.
  • Branding Customization: Easily add your brand’s colors, fonts, and logos to ensure consistency.
  • Music and Media Library: Access a selection of stock music and visuals to complement your content.
  • Limited Customization: Offers less in-depth control over video elements compared to more robust video editors.
  • Text-Heavy Reliance: Best suited for repurposing pre-existing written content, less versatile than tools built around original narratives.
PlanMonthly PriceYearly Price (billed annually)Features
Free$0$05 videos/month, Lumen5 watermark, 720p resolution
Basic$29$19/monthNo watermark, access to icons, plus all Free features
Starter$79$59/month50M stock photos & videos, custom colors & styles, 1080p resolution, plus all Basic features
Professional$199$149/month500M stock photos & videos, custom watermarks, own fonts, saved templates, brand kits, plus all Starter features
For the Latest Pricing Visit: Lumen5
Ideal For
  • Bloggers and content creators repurposing text into social media videos.
  • Social media marketers creating engaging, shareable content.
  • Budget-conscious businesses seeking affordable solutions.
  • Users prioritizing quick content creation and posting.

Pictory AI Alternatives Featuring AI Presenters


Image of Synthesia AI Website

Synthesia stands apart from other Pictory AI alternatives with its core capability: creating videos featuring highly realistic AI presenters (avatars). It’s the perfect solution if you want human-like presentation elements within your videos without having to film yourself or hire actors.

Key Features
  • Customizable AI Avatars: Choose from a diverse range of AI presenters or even create one resembling yourself or a company representative.
  • Text-to-Video with AI Presenters: Your scripts automatically become videos with the AI presenter reading the lines.
  • Multi-Language Support: Synthesize video content in over 60+ languages, perfect for global audiences.
  • Backgrounds and Templates: Utilize various background sets and customizable templates to tailor the video aesthetic.
  • Potentially Unnatural Movements: While constantly improving, AI presenter movements and lip-syncing can sometimes still appear slightly less natural than live recordings.
  • Limited Scope: Synthesia is primarily focused on presenter-style videos, offering less flexibility for other video formats.
PlanMonthly PriceYearly Price (per month, billed yearly)Additional Features
Starter$29$22120+ languages and voices, AI video assistant, screen recorder
Creator$89$67Includes Starter features, plus custom fonts, audio downloads, branded share page
EnterpriseCustomCustomIncludes Creator features, plus team collaboration, 1-click translations, priority support
Pricing Source: Synthesia

There is no free trial in Sythesia, you can only create a short demo video that lets you test the capabilities of the platform and AI presenters.

Ideal For
  • Corporate communications for personalized announcements, training, and presentations
  • E-learning and explainers benefiting from a virtual instructor
  • Customer onboarding with personalized welcome videos
  • Sales and marketing to add a personal touch to pitches and maintain consistency

Image of Rephrase AI website distinguishes itself by enabling the creation of customized sales and marketing videos featuring AI avatars designed to look like you or your company personnel. This adds a touch of personalization to outreach and product announcements.

Key Features
  • Customizable AI Avatars: Create digital presenters resembling yourself or brand representatives.
  • Text-to-Video with Presenters: Convert your scripts into videos with the AI avatar speaking your message.
  • Video Personalization: Tailor videos to address specific recipients or use cases.
  • Library of Video Templates: Access pre-designed templates to streamline video creation.
  • Avatar Realism: While AI avatars are constantly improving, they may not perfectly mimic the nuances of human presenters yet.
  • Niche Usage: primarily focuses on a specific use case (customer outreach and personalized videos).
Personal$25/moStock Avatars, 10 Video Credits, 30 Days Validity, 60+ Languages, Landing Page, No Commercial Use, API Access, Multiple User Licenses, Custom App Integrations, Premium Customer Support
EnterpriseCustomizedExclusive Custom Avatars, Custom Video Credits, 12 Months Validity, 100+ Languages, Customized Landing Page, Commercial Use, API Access, Multiple User Licenses, Custom App Integrations, Premium Customer Support
For the latest pricing visit:
Ideal For
  • Sales and marketing teams for tailored pitches and demos
  • Companies focusing on personalized onboarding and outreach
  • Ideal for updating standard scripts with personal touches
  • Businesses facing challenges with live presenter recordings

Image of AI website focuses on AI-powered video creation for various use cases. It stands out with its library of customizable AI presenters and support for numerous languages.

Key Features
  • Text-to-Video: Turns scripts, articles, or online content into videos with the help of AI.
  • AI Presenters: Choose from an assortment of virtual presenters and customize their appearance.
  • Multi-Language Support: Generate videos in 60+ languages for global audiences.
  • Automatic Subtitles: Add captions to your videos for accessibility and wider reach.
  • Limited Customization: Compared to full-fledged video editors, offers less granular control over transitions, effects, and layout.
  • Presenter Quality: While diverse, AI presenters may still exhibit some “uncanny valley” qualities with subtle unnatural movements or lip-syncing.
PlanMonthly PriceYearly Price (per month)
billed annually
Video Minutes per Month
Free$0$01 min (3 slides per render)
Basic$29$2315 mins
Advanced$125$10050 mins
For the latest pricing visit:
Ideal For
  • E-commerce for transforming product details into promotional videos
  • Social media marketers crafting quick, shareable content
  • Startups and small teams seeking budget-friendly, easy-to-use options
  • Workflows emphasizing speed over detailed customization

Pictory AI Alternatives for Video Editing + Video Creation


Image of Invideo AI Website

InVideo stands out as a robust online video editor offering a broader range of tools than Pictory, alongside its text-to-video capabilities. Consider it if you require greater customization and flexibility in your video projects.

Key Features
  • Text-to-Video: Turn scripts, articles, or summaries into polished videos with automated visuals and transitions.
  • Extensive Template Library: Thousands of pre-designed templates across multiple categories and styles.
  • Full-Featured Video Editor: Trim, merge, apply effects, adjust speed, and access more in-depth editing tools.
  • Stock Media Integration: Easily integrate stock footage, images, and music within your videos.
  • Steeper Learning Curve: With more functionality comes a bit more complexity compared to streamlined tools like Fliki.
  • Potential Performance Issues: InVideo is an online editor, so a strong internet connection is crucial for smooth use.


PlanMonthly PricingYearly Pricing(Effective Monthly Cost)
Business$30$15 (Billed $180 annually)
Unlimited$60$30 (Billed $360 annually)
Pricing Source: Invideo AI
Ideal For
  • Content creators for diverse content production
  • Marketers for social media and promotional videos
  • Businesses for demos and internal communications
  • Users seeking a balance between simplicity and advanced features

Dashboard Image of is an accessible online video editor offering both traditional video editing tools and some AI-powered features, including text-to-video creation. Consider it if you require basic video editing along with simple visual creation from text descriptions.

Key Features
  • Automatic Subtitles: Easily generate subtitles and captions for your videos.
  • Basic Text-to-Video: Turn written summaries or scripts into videos with automated image selection and background elements.
  • Online Video Editing Suite: Includes trimming, merging, adding effects, and other standard video editing tools.
  • Templates: Access pre-designed templates to simplify video creation.
  • Limited Text-to-Video Customization: Offers less control over video elements compared to some other AI-focused alternatives.
  • Basic Features: Less sophisticated AI features than tools specializing in areas like AI presenters or advanced image generation.
PlanPricing (Per User)Features
Free Trial$0Essential editing, 2GB storage, 30 min/mo subtitles, 1GB upload limit
Basic$10Ideal for individuals; essential tools
Pro$18Advanced features for professional use
EnterpriseCustomTailored solutions for larger teams
For the latest pricing visit:
Ideal For
  • Beginners prioritizing easy video editing and automatic subtitles
  • Ideal for creating quick, social media-ready clips from text
  • Suitable for basic editing tasks like trimming and merging videos
  • Budget-friendly with a free tier and affordable plans


Dashboard Image of Steve AI

Steve.AI distinguishes itself by focusing on the production of short-form videos, particularly those repurposing or leveraging existing footage. This makes it a good fit if you have webinars, recordings, or longer videos you’d like to turn into social media-friendly clips.

Key Features
  • Automated Highlights: Analyzes your existing videos (interviews, webinars, etc.) to find the most engaging bits.
  • Short-Form Video Creation: Uses the extracted highlights to automatically create shareable, short-form videos.
  • Text Overlays: Adds captions and summaries to create visually engaging clips even without voiceovers.
  • Easy Workflow: Designed for speed and simplicity, even if you’re not a video editing expert.
  • Reliance on Existing Footage: Not a good fit if you’re creating videos from scratch, needing animations, or generating visuals from text.
  • Limited Customization: Offers less control over editing and formatting compared to full-fledged video editors.
  • Focus on Short Form: Steve.AI is built specifically for short, eye-catching clips, less suitable for long-form content.
(billed annually)
ResolutionAI Image GenText to Video
For the Latest Pricing Visit: Steve.AI
Ideal For
  • Ideal for repurposing long videos into social media highlights
  • Suitable for creators making video teasers or ‘best-of’ clips
  • Perfect for fast video production with minimal editing
  • User-friendly for beginners in video creation


Dashboard Image of Descript AI

Descript stands apart from other Pictory AI alternatives by putting the written word at the center of its video creation workflow. It’s ideal for repurposing long-form content or working with videos heavily tied to transcripts.

Key Features
  • Transcription-Based Editing: Edit your video by editing the auto-generated transcript text. Changes automatically apply to the video itself.
  • Repurposing Long-Form Videos: Easily break down webinars, interviews, or recordings into multiple short, engaging clips.
  • Overdub Feature: Create realistic voiceovers with your own voice, no need for complex recording setups.
  • Filler Word Removal: Quickly clean up audio tracks by removing “ums” and “uhs” with a single click.
  • Learning Curve: Descript’s text-centric workflow requires adapting to a different editing style.
  • Limited Visual Customization: Less flexible when it comes to visual elements and adding stock footage compared to traditional video editors.
PlanMonthly PriceYearly Price
(per month, billed annually)
Creator$15$12 ($144/yr)Per user
Pro$30$24 ($288/yr)Per user
EnterpriseCustomCustomFor teams of 10+
For the latest pricing visit: Descript
Ideal For
  • Podcasters for efficient editing and content repurposing
  • Interviewers and researchers for transcript analysis and key moment extraction
  • Content repurposers converting long recordings into social clips and highlights
  • Enhancing accessibility with subtitling and visual audiograms for the hearing impaired

Bonus Pictory AI Alternatives


Image of RunwayML website

RunwayML sets itself apart with its suite of innovative AI-powered tools aimed at those comfortable with experimental image, text, and video workflows. It’s less of a streamlined video generator and more of a complete creative assistant.

Key Features
  • Image Generation: Create images from text, replace image elements, or expand backgrounds using cutting-edge tools.
  • Video Editing with AI Assistance: Features include removing objects, replacing backgrounds, and rotoscoping.
  • Text-to-Video Generation: Translate written ideas into video concepts, although still in an experimental stage.
  • Collaboration: Real-time collaborative workspaces for brainstorming and iterating on AI-driven creation.
  • Complexity: RunwayML has a significant learning curve for those unfamiliar with AI-centric creativity tools.
  • Experimental Nature: Many AI tools are still under development, so results may be unpredictable or require refinement.
(Price per month, billed annually)
For the latest pricing visit: RunwayML
Ideal For
  • Professional creatives integrating AI into art and design
  • Early adopters keen on emerging tech despite rough edges
  • Users into AI-driven visual creation like image generation
  • Technically inclined individuals with a grasp of AI and model training

Dashboard Image of AI positions itself as a versatile platform for video creation, including features suitable for social media. It goes beyond just AI-powered elements, offering tools for hosting and live streaming as well.

Key Features
  • Text-to-Video Capabilities: Can turn text descriptions or blog posts into videos, though this is not its core strength.
  • Online Video Editor: Includes an array of video editing tools for trimming, adding effects, and manipulating media.
  • Stock Library: Access built-in stock footage, images, and music to bolster your creations.
  • Live Streaming: Stream to multiple platforms simultaneously for live presentations or social engagement.
  • Video Hosting: Store and organize your created videos directly within the platform.
  • AI Features Less Sophisticated: Text-to-video functions are present but less robust compared to tools specifically focused on AI video generation.
  • Interface Can Be Busy: With its wide range of features, the interface may feel overwhelming for users seeking simple workflows.
PlanMonthly PriceYearly Price (billed annually)Video Editor Features
Free$0$0Basic Video Editor, 15 mins with watermark, Thumbnail maker, 2M assets & templates
Streamer$20$16/monthBasic Video Editor, Videos and gifs up to 5 min, Thumbnail maker, 2M assets & templates
Creator$30$24/monthVideo Editor, Videos up to 30 mins, Thumbnail maker, 200M assets & templates, Stylish captions/subtitles, Image background removal, Text to speech
Business$60$48/monthVideo Editor, Videos up to 2 hours and 60fps, Thumbnail maker, 200M assets & templates, Stylish captions/subtitles, Image background removal, Text to speech, Shared login
For the latest pricing visit:
Ideal For
  • Social media marketers for short-form content, platform resizing, and basic streaming
  • General video editing without a focus on AI-powered creation
  • Users needing integrated storage and video hosting


While Pictory AI is a robust choice, there’s a wide range of fantastic alternatives. With so many great AI-powered options, choose the tool that best aligns with your project requirements and budget.

💡 Additional Tip: Many of these services offer free trials or free usage tiers. Experiment before committing to the best fit.

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